Coolbet is a brand new bookies from Estonia and boy it is cool, the website is for sure. It may be based on black and grey but the colours that have been used make the whole thing pop. The funny thing is if you listed how many colours were used you would think a kid had the paints out.
But it has been done in such a way it is cool sounds a bit corny but it is. Unfortunately the UK is not covered by this great new site but several countries in the rest of the EU where allowed is. As it stands there are only six language platforms at the moment but that will grow with the site for sure. The company ethos is to concentrate on the customers and give them the best deal possible. By taking a stand on prices and setting their own as opposed to just following the pack it is a unique approach.
As the site is so new there are not to many Coolbet reviews and customer feedback is thin on the ground. The company does have what looks to be an experienced management team so let’s see how they go.
Log onto Coolbet and wow, it is one of the best looking bookies sites out there. The site is truly responsive so no need for a Coolbet mobile app. A lot of sites claim to have a mobile ready site just login from your browser blah blah. Coolbet really does have a fantastic site for any size screen. At first glance the layout is traditional sports on the left, markets and fixtures in the middle, betting slip on the right. Then you start to navigate around and nothing is traditional really everything has a Coolbet twist.
The company states that they have reduced their offerings so they can concentrate on giving their best. An admiral idea. The thing is there are still plenty of sports on offer and a great amounts of markets. The prices are some of the best you will find. Premier league matches have got odds that rival anyone it’s hard to say they are the best but I bet there aren’t many better. Put this way there are some games that knock Ladbrokes out of the park. The welcome you get is a Coolbet bonus of 100% match up to €100 wagered six times to get the bonus. But you only get this if you are from Iceland or Estonia.
There are other promos run like a win a Champions League final ticket. But it seems that this bookies is putting all it eggs in one basket and going for being just a great layers of odds.
The live in-play betting is fast updates regularly and the software works. There are still plenty of markets available and the number of events enough to keep you busy. Coolbet markets themselves as traditional bookies in that they set their own prices. If you look through their book it shows. These guys are not part of the pack. There’s a cool feature showing the popular betting at any one moment. There are featured matches with boosted odds, commission free deposits and withdrawals and a live chat that is very quick to respond. All in all the site works really well and the features are well cool.
Coolbet is based in Tallinn Estonia and as such has an Estonian license. Estonia is one of the few EU countries that insist on gambling operations to have one of their own licenses. This has caused a lot of toing and froing and legal arguments within the EU. The upshot is nobody really know what’s what. The license is legit however the number of countries it covers is a little confusing. Coolbet take customers from a number of countries but it is the Scandinavian market at the moment. It is a constant shift so get in touch with the customer service team and check because this is likely to change.
The company is so young that they can be forgiven for not having a universal license. They are looking at expanding according to their customer service team so who knows maybe a UK license soon?
Coolbet is so new that nobody knows that much about them. And by new that means May 2016 .That didn’t stop them winning the 10th International Gaming Awards Start-up of the Year 2017. There is sense of openness about Coolbet. In fact they market themselves as the most transparent sport book in the world. That’s a big claim but they are making the right noises.
The site has a page dedicated to the management team, which in the world of the bookie is a rare thing. You know who you are dealing with and in this day and age you can do your own research online and find out about who you are gambling with. The site is innovative with some really good touches. If they manage to weather the next few years and grow their customer base they could be huge. How many bookies are thee that have a blog with articles on how to curb your gambling habits? Not just that but some truly interesting reads.
The site has a casino onboard as well to it seems the platform may get bigger. A lot of new sites try to run before they can walk let’s hope the management team have learnt from their past exploits and can keep this ship steered well. It is a great start the website is fantastic. If they have the right backing in place they should be able to go far. There odds are what will keep people coming through the doors. If they can manage to stay ahead of the pack Coolbet will be one to watch.